Show Notes
- Amazon USA Store: https://www.amazon.com/dp/0857088254?tag=9natree-20
- Amazon Worldwide Store: https://global.buys.trade/Oversubscribed%3A-How-To-Get-People-Lining-Up-To-Do-Business-With-You-Daniel-Priestley.html
- Apple Books: https://books.apple.com/us/audiobook/oversubscribed-how-to-get-people-lined-up-to-do-business/id1639373478?itsct=books_box_link&itscg=30200&ls=1&at=1001l3bAw&ct=9natree
- eBay: https://www.ebay.com/sch/i.html?_nkw=Oversubscribed+How+To+Get+People+Lining+Up+To+Do+Business+With+You+Daniel+Priestley+&mkcid=1&mkrid=711-53200-19255-0&siteid=0&campid=5339060787&customid=9natree&toolid=10001&mkevt=1
- Read more: https://english.9natree.com/read/0857088254/
#marketimbalance #customersuccessstories #waitinglists #keypersonofinfluence #annualcampaigns #Oversubscribed
Oversubscribed: How To Get People Lining Up To Do Business With You by Daniel Priestley is a business and marketing book focused on a specific commercial condition: demand that exceeds available supply. Rather than treating oversubscription as a logistical problem, Priestley presents it as a strategic advantage that lets a business choose its customers, protect its margins, and deliver a more distinctive service. The book is aimed at entrepreneurs, consultants, and business owners who want to move away from competing on price or chasing attention and instead build a position where clients seek them out. Drawing on examples from branding, market positioning, client acquisition, and service design, it argues that businesses become more desirable when they are seen as selective, trusted, and difficult to ignore. The practical purpose of the book is to show how to create that condition deliberately through differentiation, relationship-building, scarcity, and strong customer signaling.