Show Notes
- Amazon USA Store: https://www.amazon.com/dp/1599185776?tag=9natree-20
- Amazon Worldwide Store: https://global.buys.trade/No-B-S-Guide-to-Direct-Response-Social-Media-Marketing-Dan-S-Kennedy.html
- Apple Books: https://books.apple.com/us/audiobook/no-b-s-guide-to-direct-response-social-media-marketing/id1643289368?itsct=books_box_link&itscg=30200&ls=1&at=1001l3bAw&ct=9natree
- eBay: https://www.ebay.com/sch/i.html?_nkw=No+B+S+Guide+to+Direct+Response+Social+Media+Marketing+Dan+S+Kennedy+&mkcid=1&mkrid=711-53200-19255-0&siteid=0&campid=5339060787&customid=9natree&toolid=10001&mkevt=1
- Read more: https://english.9natree.com/read/1599185776/
#MeasurablesocialmediaROI #Directresponseoffers #Callstoaction #Leadtracking #Followupsystems #NoBSGuidetoDirectResponseSocialMediaMarketing
No B.S. Guide to Direct Response Social Media Marketing is a practical business and marketing guide by Dan S. Kennedy and Kim Walsh Phillips. It applies the traditions of direct response advertising to social media: marketing should produce identifiable leads, sales, and customer value rather than merely attention. Kennedy is known for his forceful emphasis on offers, measurement, and accountability, while Walsh Phillips brings operational experience in using social platforms for business growth. The book addresses owners, professionals, and marketers who want to treat Facebook, video, and other social channels as parts of a sales system. Its central purpose is not to dismiss relationship building or audience reach, but to connect both to a commercial outcome. The authors argue that social media activity becomes strategically useful when it directs people toward a clear next action and when its results can be tracked. Case based instruction and platform specific applications support a broader claim: changing media technology does not eliminate the enduring disciplines of direct marketing.